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Feeding the lake: How personal content still wins in the age of AI
Content & Copywriting, Story Thomas Cox 26/01/2025 Content & Copywriting, Story Thomas Cox 26/01/2025

Feeding the lake: How personal content still wins in the age of AI

When AI can spew up an article in seconds, is writing becoming meaningless? Here’s why content needs to be personal to reach audiences more than ever (and why online writers should keep the faith).

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The prism of self: How to create unique content from your experiences
Creativity, Content & Copywriting Thomas Cox 05/05/2024 Creativity, Content & Copywriting Thomas Cox 05/05/2024

The prism of self: How to create unique content from your experiences

The gifts of leaning into your prism of self? New insights to share, and resonance with your readers.

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Why you should leave a legacy. Even if it’s a shit one.
Creativity Thomas Cox 09/02/2020 Creativity Thomas Cox 09/02/2020

Why you should leave a legacy. Even if it’s a shit one.

‘Don’t try’, wrote Bukowski. But why should we anyway?

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